Writings & reflections

Reading has always been part of my rhythm — and writing became the way I made sense of things when I stepped into startup life. I started jotting down thoughts in parallel with building, just trying to make sense of the messiness that comes with it.

Then came failure — and writing became even more important. A way to reflect, process, and figure out what actually matters.

I write to be honest — about leadership, growth, setbacks, and what it really feels like to build something from scratch.

This is where I share those thoughts. For founders, for leaders, or for anyone navigating the in-between.

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Embracing Immersion: Finding Meaning in Work and Life
Anjali Bhatnagar Anjali Bhatnagar

Embracing Immersion: Finding Meaning in Work and Life

Have you ever wondered what makes life worth living? It’s a question that often arises as we navigate the complexities of adulthood.

Karl Ove Knausgard beautifully captures the essence of this inquiry in his book “Autumn”: “What makes life worth living? No child asks itself that question. To children life is self-evident. Life goes without saying: whether it is good or bad makes no difference. This is because children don’t see the world, don’t observe the world, don’t contemplate the world, but are so deeply immersed in the world that they don’t distinguish between it and their own selves.”

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Exploring Hidden Universes: Art and Gratitude in Oslo
Anjali Bhatnagar Anjali Bhatnagar

Exploring Hidden Universes: Art and Gratitude in Oslo

I have to share something that fills my heart with joy. One thing I greatly appreciate is living in the middle of Oslo city, surrounded by nature’s beauty and the city’s cultural wonders. From the nearby forests, hills, and waterfalls to the sea, Oslo has a way of making you thankful for life’s simple pleasures.

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Er Gjør det selv-kulturen på randen av utryddelse, eller?
Anjali Bhatnagar Anjali Bhatnagar

Er Gjør det selv-kulturen på randen av utryddelse, eller?

Jeg har aldri vært naturtalent når det kommer til håndverk og reparasjoner, men jeg har en mann som har vært omgitt av Gjør det selv eller Do It Yourself (DIY) fra barndom. Hans interesse ble vekket i oppveksten da han jobbet sammen med faren sin, en DIY entusiast, i hans verksted og hjalp ham med diverse prosjekter. Denne interessen har fulgt ham gjennom hele livet. Ingen oppgaver eller prosjekter er for vanskelige for ham, selv om han aldri har gjort det før. Han leser, lærer og fikser.

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Going fully remote-are we asking the right questions?
Anjali Bhatnagar Anjali Bhatnagar

Going fully remote-are we asking the right questions?

Amid ongoing debates about remote vs. in-office work, especially here in the Nordics, it’s crucial that we, as managers, start asking the right questions. The past year has shown us the convenience and flexibility of working from home during the pandemic. Don’t get me wrong; I value convenience, but it should never come at the cost of productivity, efficiency, and collaboration — essential for startups and companies alike.

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Mastering Personal Growth: The Dance of Push and Pull Forces in Physics
Anjali Bhatnagar Anjali Bhatnagar

Mastering Personal Growth: The Dance of Push and Pull Forces in Physics

As a physicist, I often find myself thinking about how the basic rules of physics can shed light on all sorts of situations, whether they’re about work, social interactions, or personal experiences.

The other day, I was chatting with a friend who just started a new job. She was sharing how her new boss keeps giving her new tasks on short notice, and she wasn’t sure how to handle it. The conversation at the table quickly turned negative, with everyone saying she should stand up to her boss. I stayed quiet because I had a different perspective on the matter. I actually didn’t see anything wrong with how her boss was acting. I spent some time pondering this and couldn’t help but relate it to the laws of physics.

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What has product development got to do with communication?
Anjali Bhatnagar Anjali Bhatnagar

What has product development got to do with communication?

Product management is about dealing with the relative balance of desirability, feasibility, and viability when it comes to developing a product. Desirability refers to the features and functionality that customers want, feasibility refers to the technical and practical aspects of producing the product, and viability refers to the financial sense of developing the product for the company and its potential success.

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Are you a lucky person?
Anjali Bhatnagar Anjali Bhatnagar

Are you a lucky person?

Luck is not a mysterious and unexplainable phenomenon. I find it a probability game that plays out in two stages.

I believe that the world around us is filled with new ideas, thoughts, and opportunities, floating around us, everywhere, and at all times, nudging us to interact with them. The success of the interaction ultimately boils down to how open we are and how and if we take notice. The next stage of luck or probability plays out in how we respond to and handle received ideas or inspiration and what we make out of these.

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Creativity can be acquired
Anjali Bhatnagar Anjali Bhatnagar

Creativity can be acquired

The creativity process has always fascinated me and my ideas about what creativity is has changed over the time. I have come to define creativity as something that takes shape when one has self confidence to explore a space of given constraints using your talent(s) applied through self discipline and fearlessness.

If you think about it, most of these ingredients in creativity are acquired and not something you are born with.

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My entrepreneurial journey did not end anyhow, it just took an unexpected turn
Anjali Bhatnagar Anjali Bhatnagar

My entrepreneurial journey did not end anyhow, it just took an unexpected turn

I made a tough decision and declared in August last year that I was closing down my startup Parampara.co, a marketplace where people could buy quality secondhand clothing from professional stores from all over Europe.

That was a weird period. My head and heart were still processing experiences from the last few years, while I was also trying to figure out my future path.

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An open letter to my fellow professionals with an immigrant background
Anjali Bhatnagar Anjali Bhatnagar

An open letter to my fellow professionals with an immigrant background

I wanted to share some tips and guidelines that have helped me as an immigrant in Norway and hopefully will be useful for others.

I am aware that I am addressing a relatively small and diverse group. Some of you may have arrived in Norway only recently while others have been here for a very long time. Maybe you are frustrated with your stay in Norway or maybe you have easily slid into a comfortable living here. My purpose is not to judge or discredit your personal experiences, but rather share principles and practices that have served me well through nearly 30 years in Norway.

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Do female entrepreneurs seeking venture funding get discriminated in Norway?
Anjali Bhatnagar Anjali Bhatnagar

Do female entrepreneurs seeking venture funding get discriminated in Norway?

In Norway, however, only 2 % of all venture funding goes to companies founded by women, as opposed to 80 % to companies with male founders. The remaining 18 per cent goes to companies where at least one of the entrepreneurs is women. These figures are alarming and raise many questions. One may wonder why so few of scale-up companies are founded by women and if then, supported by venture funding.

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Kritisk til “kvinnekapital”: Et nei fra en investor trenger ikke handle om kjønn
Anjali Bhatnagar Anjali Bhatnagar

Kritisk til “kvinnekapital”: Et nei fra en investor trenger ikke handle om kjønn

Ble det stilt strengere krav til meg enn mine mannlige kolleger da jeg søkte finansiering hos eksterne investorer, spør artikkelforfatteren. Innlegg skrevet av Anjali Bhatnagar, Dr.scient., gründer, tidligere forsker samt direktør for produkt- og prosjektutvikling i Telenor, blant flere lederstillinger.

En fremtidig økonomisk vekst i Norge forutsetter at flere smarte mennesker etablerer innovative bedrifter og næringer — og får gode vekstvilkår for disse.

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Fashion rental platforms: 3 remedies to improve the chances of survival
Anjali Bhatnagar Anjali Bhatnagar

Fashion rental platforms: 3 remedies to improve the chances of survival

Customers seem to be steadily approaching more sustainable fashion consumption alternatives like resale and rentals. Nevertheless, I believe that businesses providing sustainable fashion alternatives will struggle to become financially sustainable, because of three main reasons: they are in direct competition with an already struggling retail industry; resale and rental businesses have, by definition, low financial margins, and both demand high operational costs.

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3 reasons why startups within online resale- and rental fashion platforms will struggle
Anjali Bhatnagar Anjali Bhatnagar

3 reasons why startups within online resale- and rental fashion platforms will struggle

The message that the fashion industry is the second most polluting industry globally finally seems to be catching up with the mass market in the western world. Resale is growing 21 times faster than retail and is expected to bypass fast fashion within the next decade.

However, the challenge in making secondhand and rentals a mass-market phenomenon is not only about convincing consumers. The struggle also lies in finding financially sustainable and scalable business- and supply models that can provide consumers with what they expect from online resale and rental shopping: easy access to quality secondhand clothing for a price they deem reasonable.

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Ferske investorer kan bli utnyttet på kynisk vis
Anjali Bhatnagar Anjali Bhatnagar

Ferske investorer kan bli utnyttet på kynisk vis

Kvinner står bak kun én prosent av alle investeringer i gründerselskaper. Andelen burde vært høyere. Derfor var jeg positiv da klesutleietjenesten Fjong i fjor satte i gang en folkefinansieringskampanje rettet mot kvinner. De lyktes med å få mer enn 100 kvinner til å registrere seg som investorer, fikk mye oppmerksomhet fra mediene, en hel del nye ambassadører og, viktigst av alt, frisk kapital for å kunne iverksette sine vekstplaner.

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