What our founders say after a full sprint

“ Anjali har en sjelden evne til å stille de riktige spørsmålene og skjære gjennom kompleksitet.

Hun hjalp oss å spisse både posisjonering og budskap, og ga oss klarhet i hva som virkelig betyr noe – kunder, strategi og prioritering.

Resultatet er en tydelig retning og en pipeline som er større enn noen gang. Samarbeidet ga oss både energi og fokus til å satse der vi kan skape mest verdi og få størst effekt. ”

- Ken Morten Steen, Co-founder and CEO, Order Control AS

Why this sprint

Most post-MVP teams don’t fail because of product. They stall because energy is scattered: no real strategy, lack of clear and deeper understanding of why customers buy, and growth driven by random ideas.

Few people actually know what strategy means. The word has been so misused that it has turned into fluff. Strategy is not a vision, not a goal, not just insight. Strategy is a choice.

At its best, a good strategy can be written in one sentence. When you see it, you immediately understand it—and it makes you want to take action. If your reaction is “okay… but what do we do now?” — then it’s not a strategy.

That’s why this sprint connects three parts into one system:

1. Strategy = the choice
   Without a clear choice, everything turns into debate and drift. We start by setting direction and making it obvious what to focus on — and what not to.

2. Customer insight = the evidence
   But a choice without proof is just guessing. Sales numbers and conversion show what customers do, but not why. Jobs-to-Be-Done interviews uncover the real forces behind decisions — so you know if your strategy matches reality.

3. Experiments = the acceleration
   Even with direction and insight, you won’t know the exact path. That’s where small, fast experiments turn uncertainty into learning. Each test gives you answers: what to double down on, and what to stop.

👉 Without a strategy, insight is wasted. Without insight, strategy is just guessing. Without experiments, both stay theoretical. Together, they move you from chaos to clarity — and from random traction to repeatable growth.

How it works (the 3 pillars)

1. Strategy that sets the course
Two short workshops → a clear 12-month plan that gives the entire team direction and focus.

2. Customer insight that explains behavior
Jobs-to-Be-Done interviews with your target customers → a messaging house your team can use directly in product, sales, and marketing.

3. Experiments that give quick answers
A simple growth model and 1–2 small tests that show what works — and what to stop doing.

What you leave with

• 1-page strategy (12 months)

• JTBD pack: job stories, four forces map, switching moments

• Messaging house for product, sales, and marketing

• Growth model with tested experiments + backlog for the next round

Who participates

Your founding team or leadership team — people with responsibility for results and skin in the game. Maximum 5 participants.

What will my team think of this?

Your team will have questions — and that’s natural. But chances are they’re also frustrated. Growth leaders often feel the pressure of scattered priorities, unclear direction, and endless discussions.

The Sprint creates the conditions for alignment. Instead of more reports or theories, your team gets a sharp strategy, real customer insight, and a framework for small, quick experiments. That means less debate, more clarity — and the space for great people to do their best work, finally.

Practicalities

• Timeframe: 8 weeks

• Team commitment: ~20% of core team’s time

• Format: hybrid/remote, short focused sessions + async work

• Deliverables: strategy doc, JTBD pack, messaging house, growth model, experiment results

Price

NOK 150.000 excl VAT.

Invoiced in three parts.